Pricing Jul 28, 2026 · 4 min read

How Much Should a Small Business Website Cost in 2026?

Ask five companies for a price and you may get five very different answers. So here are our real numbers, and what makes a website cost more or less.

What our sites cost

Our sites start at $600. Most of our projects land around $2,400. A full online store is priced for the job, because no two stores need the same thing. These numbers are here to give you a rough idea. We quote every project on its own once we know what you need. You can also build it yourself. Tools like Wix run about $15 to $50 a month, but you do all the work.

What makes the price go up

The number of pages matters less than you think. What matters is what the site has to do. Online ordering costs more. Booking costs more. A full store costs more. Photos and writing cost money too. People forget that part. It is often a third of the whole job. That is why a simple site sits near the low end and a busy one sits higher.

Think about one new customer

Ask yourself what one new customer is worth to you. Say a site costs $2,400. Say it brings you two extra customers a month. It can pay for itself inside the first year. Compare a price to that. Do not compare it to the cheapest template you saw online.

Common questions

How much does a small business website cost?

Most Spring Websites projects start at $600 and land around $2,400, depending on what the site needs to do, such as booking or online ordering. A full online store is priced separately, because no two stores need the same features. Every project gets its own quote once we know what you need.

What makes a website cost more?

The price goes up based on what the site has to do, not how many pages it has. Online ordering, booking systems, and a full online store each add cost. Photos and writing often make up a third of the total project, since good content takes real work to produce.

Is a website worth the cost for a small business?

Usually, yes. A $2,400 website that brings two new customers a month can pay for itself within the first year. Compare the price to what one new customer is worth to your business, not to the cheapest template you have seen online.

Can I build my own website instead of hiring someone?

Yes. DIY builders like Wix cost about $15 to $50 a month and work well if you are just getting started or need something online fast. A custom built site costs more upfront, but it loads faster, fits your business exactly, and is easier to grow later.

The takeaway

Do not ask what a website costs. Ask what a customer is worth to you, and what will reliably bring you more of them.

← Previous What Makes a Website Easy to Use? Next → How an AI Helper Answers Your Website Visitors