What an AI Receptionist Does When You Cannot Answer
A missed call is often a lost customer. Plenty of people do not leave a message. They just call the next business on the list. Here is what an AI receptionist does, how to set one up, and the legal basics to know first.
It picks up every time
An AI receptionist answers the phone when you cannot. It does not matter whether you are with a customer, under a sink, or asleep at nine at night. It picks up, speaks like a person, and helps whoever called.
It handles the simple stuff
Many calls are simple. Your hours. Your address. Whether you do a certain kind of job. The AI answers those from what you taught it. Your phone stops ringing all day for questions your website already answers.
It takes a message you can use
When a call really needs you, the AI collects the details. The name. The number. What they want done. When they need it. That reaches you as a clear written note, not a voicemail you have to play three times.
Setup checklist
Decide these before it takes its first call. Write the answers down, so you can change them later without guessing.
- Write the greeting. Say your business name, say that the caller is speaking with an automated assistant, and, if calls are recorded, say so. Keep it to two short sentences.
- List the calls it handles on its own: hours, address and directions, the services you do and do not offer, and how to book or ask for a quote.
- List the calls it hands to a person: emergencies, upset customers, billing questions, anything about money already paid, and anyone who asks for a person.
- Decide how a hand-off works. For example, passing the call to a number you choose during business hours, or promising a call back by a set time. Ask what your system supports.
- Decide how messages reach you: text, email, or both, and who on your team owns each one.
- Decide what every message must include: the caller's name, a callback number, what they need, how urgent it is, and the best time to call back.
- Set after-hours rules: what it says when you are closed, which calls count as urgent at night, and when you will call back.
- Give it a never-say list: no prices you have not approved, no promised arrival times, and no advice outside your trade.
- Test it. Call it yourself from a few different phones, during the day and after hours. Play an easy caller, a confused one and an urgent one. Check every message that arrives.
Recording calls in Connecticut
This section is general information, not legal advice. Some phone systems record calls. If yours does, Connecticut has a specific rule. Connecticut General Statutes section 52-570d says: "No person shall use any instrument, device or equipment to record an oral private telephonic communication unless the use of such instrument, device or equipment (1) is preceded by consent of all parties to the communication and such prior consent either is obtained in writing or is part of, and obtained at the start of, the recording, or (2) is preceded by verbal notification which is recorded at the beginning and is part of the communication by the recording party, or (3) is accompanied by an automatic tone warning device which automatically produces a distinct signal that is repeated at intervals of approximately fifteen seconds during the communication while such instrument, device or equipment is in use." The same section lets a person harmed by a violation sue for damages, costs and a reasonable attorney's fee.
- Ask your provider whether calls are recorded, transcribed, or both, and how long recordings are kept.
- If calls are recorded, open the greeting with a clear notice, such as "This call is recorded." A verbal notice recorded at the beginning of the call is one of the three options the statute lists.
- If your system only keeps a written transcript, or you take calls from other states, ask a lawyer how the rules apply to your setup.
AI voices and calls you place
In February 2024 the Federal Communications Commission ruled that AI-generated voices count as "artificial" voices under the Telephone Consumer Protection Act. The ruling is about calls placed to consumers. It says callers who use these voices must get the prior express consent of the person they call, unless the call has an emergency purpose or an exemption applies. The message must also identify who is responsible for the call, and a call that advertises or telemarkets must offer a way to opt out. The FCC says these requirements apply to AI technology that starts outbound calls to consumers. Answering the calls people make to you is not what the ruling describes. If you ever want the AI to call people back or place calls, get advice first.
Helpful links
- FCC Makes AI-Generated Voices in Robocalls Illegal · Federal Communications Commission
- Declaratory Ruling FCC 24-17: Implications of Artificial Intelligence Technologies on Protecting Consumers from Unwanted Robocalls and Robotexts · Federal Communications Commission
- How an AI Helper Answers Your Website Visitors · our guide to the chat version
Common questions
Can I record business calls in Connecticut?
Connecticut General Statutes section 52-570d says a private phone call may not be recorded unless one of three things is in place: prior consent of all parties, in writing or at the start of the recording; a verbal notice recorded at the beginning of the call; or an automatic warning tone that repeats about every fifteen seconds. This is general information, not legal advice.
Should callers know they are talking to an AI?
Yes, we recommend saying so in the first sentence of the greeting. It is the honest choice, and it lets anyone who wants a person ask for one. NIST's guidance on generative AI also suggests considering telling people when AI is in use.
What happens when the AI cannot help a caller?
It follows the hand-off rules you set. Usually that means it takes the caller's name, number and what they need, and sends you a written note so you can call back.
Sources and further reading
- FCC Makes AI-Generated Voices in Robocalls Illegal (news release, February 8, 2024) · Federal Communications Commission
- Declaratory Ruling FCC 24-17, CG Docket No. 23-362 · Federal Communications Commission
- Artificial Intelligence Risk Management Framework: Generative Artificial Intelligence Profile · NIST
An AI receptionist turns missed calls into answered questions and useful messages, day or night. Set its limits and hand-off rules first, tell callers it is an AI, and give clear notice if calls are recorded.